Twitter is an amazing place to promote yourself and your business. If you want to gain exposure and increase your network of friends and followers, Twitter can truly help you if you are willing to play by my rules of engagement!
Rules for keeping my interests and receiving a follow back:
Do not contact me if you are an Egghead!
One of my pet peeves is to have someone ask me to follow them if they are a faceless profile. If you are taking the time to create a profile, which obviously means you expect someone to notice you, then you need to add your photo or your business logo to your profile. I rarely follow anyone without a picture. It is very difficult to feel a connection to an egghead as well as not knowing who you are following!
Why should I follow you if you are not following me back?
Are you a superstar or celebrity?? Even if you are, if you do not follow me, then you do not remain one of my valued follows! What is the purpose of a one-sided relationship? What value am I gaining from your enjoying the benefits of my tweets and being a part of my twitter follows? Simply put, if you don’t follow me then you get “unfollowed”!
Is your content worthy of my attention?
When you Tweet me, do you spam me with endless hashtags, profanity or “Bierber” post? Is your profile a sea of hashtags and nonsense? Did you add a description in your profile to let me know if you are worthy of my follow. Show me that you have substance and get my attention with something that will help ME!! Are you valuable to others around me in my Twittersphere??
Are you only promoting yourself?
If you are in my Twitter stream only posting tweets about yourself and never engaging, then what does this do for me. Do you rt me or your other followers. Are you only promoting YOUR business? Then what does this do for me? Why do I need to follow you? Do you have a core of faithful followers that you support? Are you tweeting and re-tweeting them??
So now that we have spent this time together, I will ask you once more…. Why should I follow you?