There are many reasons why people might feel a need to protect their Tweets. What people may not understand about Twitter is that this is not the same as Facebook. You are not necessarily creating a new foundation of “friends” in the same sense as you might on Facebook.
Although Twitter is an amazing place to make new friends, many people are signing up to create exposure for their current or future business endeavors. What Twitter offers you is the amazing ability to connect with people in a way that is not currently available on Facebook. Protecting your tweets will hamper your abilities to connect and increase your visibility and following.
If your end goal on Twitter is to create a presence for your brand, you will need to be available and visible to others in order to accomplish this. Protected Tweets will greatly slow these efforts.
Here are 5 reasons you don’t want to protect your tweets:
- Protected tweets cannot be re-tweeted.
- Protected tweets will not show up in searches.
- You must approve followers before they can follow you.
- People will not see your tweets unless you are following them.
- Protecting your tweets make people more skeptical about following you since they cannot see your tweets.
Twitter is the absolute best and most effective place to connect with people and promote your business. Protected tweets are only necessary if you want to keep your following small, or your tweets private within your social circle such as students, clubs.
Would love to hear your thoughts if you are currently protecting your tweets and how this affects your ability to network on Twitter.