5 Tips To Maximize Your Event With Social Media

Social media and events

You have just received a booking to speak at a big conference.  What do you do next? How do you get the buzz going for this event and for you.

Here are 5 tips to help you use social media at your next event:

1. Find out from the event manager who the other speakers are at the event.

Have a look for them on Twitter and add them and start to interact with them and share their tweets.  Interact with them on the day and retweet their interesting tweets.

2. Find out if the event has a hashtag and twitter handle

Most events have a hashtag at the very least.  Some even have a twitter handle or the company running it will use their handle.  Follow them and start using that hashtag and tell your followers that you will be speaking at the event.  Use the hashtag on the day and tweet insightful tweets, upload pictures and videos from the event and share tweets from other people at the event.

3. Remind the audience what the hashtag is

Before you speak, during your talk and when you end it find ways to tell the audience what the hashtag is and encourage them to take pictures and videos of the event using the hashtag.  If the event has no hashtag create your own. Eg #FredFeltonBizWorkshop or #FredFeltonBizTalk

4. If you are the MC remember that hashtag

If you are booked as the MC on the day it is your job to remind the speakers and the audience what that hashtag is.  Find interesting ways for them to use it as well.

5. Keep the buzz going

After the event keep the buzz going by tweeting some more insightful tweets about the event with the hashtag and also interact with the other speakers on twitter.

In so doing you can keep the buzz going about the event and this could just lead to your next booking.

What other tips can you suggest?

photo credit

Fred Felton

Fred Felton is the Creative Director at Falconscove. A Media Agency. He is also a keynote speaker and author of the book '101 Tips For Twitter.' He is based in Durban, South Africa.

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